Nut Snacks
This past week I picked up a really tasty new product in the organic section of Publix - a crispy cracker made with pistachio nuts. Pistachio Crisps by True North. They were a hit. Paired beautifully with hummus, with assorted cheeses, even with Turkish apricots. Perhaps my new favorite cracker. And then Liza called me. Seems that while I've been over here in my TV-free zone reading my gastronomy assignments and updating Bitey, she and Marian were busting a gut over True North's advertising campaign. They had just seen a commercial that referred to True North's products as "extraordinary nut snacks." Now I don't mean to be juvenile about this ... but ARE YOU KIDDING ME??!! What company in this Beavis and Butthead world would describe their product as "nut snacks"? As "extraordinary nut snacks"?! I'm looking at the bag of pistachio crisps on my counter, and I'm not feeling very good about them - "extraordinary" or not.


Reader Comments (6)
let me just say, the pistachio crisps are dee-lish!
... and i guess that's why you don't see nuts packaged in bags.
Deb, your blog is simply brilliant. You are a fantastically interesting writer. I hope we get to meet in the VC sometime soon.
Good luck with assignment #1:)